Anyone can set up a business designing T-shirts from the comfort of their own home. How? With the joy of print on demand services such as Teemill, Spreadshirt, Redbubble and Teespring.
To start with have a look at all of the print on demand platforms you can find and decide which one is best for you. We have previously written this article that compares three of the top print on demand platforms.
Once you’ve figured out where you want to sell, then you can start to think about your niche. Who are you designing your T-shirts for? To start with it’s a great idea to choose a topic that you’re interested in. Of course, you could simply pick something that you think will sell, but be confident that you will be able to stick at designing and selling the shirts if you have zero interest in the subject matter.
Now you’ve got your niche sorted it’s time to start designing.
Check out our blog post on the Top 7 Design Resources That You Need To Know About. This post covers every aspect of design that you could need and it’s all completely free. Whether you want to draw the designs yourself with a paint software, use vector software, or just create designs with text then you’ll find something that will help.
Once you’ve completed your first designs you can upload them and hey presto! You’re ready to start selling.
You’ve now completed the easiest part of your T-shirt design business. The next (and probably most difficult) step is to promote your designs. It can be incredibly disheartening when you don’t find yourself making sales straight away, and this is where most people will fail, quickly losing motivation and deciding it’s just too difficult. But how can you promote your designs and make sales?
- Create a Facebook page for your business and add your designs. Become and active user of Facebook. You can like pages and comment on other posts as your page, encouraging people to check your page out when they see your unique username. Make sure the page name is relevant to the type of designs you sell.
- Create and Instagram account and use relevant hashtags when posting pictures of your designs.
- If your profit margins are big enough you might be able to sell your products on eBay. You’ll need to do the maths to determine whether this is worth your time or not. You can simply list the product, and when someone orders it you can order it from your store and have it shipped to the address of the buyer. Just ensure that the turnaround time will be quick enough not to impact your eBay account negatively with poor feedback.
- Create your own website. This makes you look more professional, and you can spend time working on the SEO and promoting your site. You can either allow people to pay you through your own website and then order yourself from your print on demand site, or simply add a link to the buy now button where they are taken to your product on your print on demand site.
- Create a Facebook ad campaign directed straight to your target audience. So, if you are targeting people who enjoy fishing, for example, then you can direct your adverts to people who like specific pages related to fishing. There are so many options to choose from that Facebook ads is definitely worth playing around with. You don’t need to spend a lot either, you can start off spending five or ten dollars and seeing how it goes.
Going to give this ago? Let us know in the comments how you get on!